As a photographer, you might sometimes worry about how to make sure you reach your target audience, attracting new clients to hire you for their specific needs, especially for event photography. While focusing photography marketing on new clients is always a worthwhile venture, it is just as important to focus on client retention. Making sure you continually market to your existing clients works for you on multiple levels. First of all, having a steady stable of clients who know who to call for an upcoming event is money in your pocket. And of course, once you have happy clients who continue to call on you for your services, you get the second tier of photography marketing with good word-of-mouth. When you have pleased your clients so thoroughly that you receive clients without doing anything other than your job, you have done well.
It’s no secret that in terms of portrait photography, the pose is just as important as capturing the photo itself. For example, if your model isn’t posing the right way, then your photo isn’t going to turn out the right way. In order to get the best possible pose, and thereby the best possible picture, consider following these seven tips.
Congratulations to Paula Davis, our Photographer of the Week!
Photo Courtesy of Tara Lesher PhotographyVinyl is known as one of the most durable photography backdrops on the market. Vinyl backdrops can stand up to dirt, messes, large groups and different environments – all with a quick wipe down after each shoot to keep them looking new. Our Pure White Vinyl Backdrop is widely used for high-key photography, as its matte surface allows for a glare-free background and creates a perfectly seamless infinity backdrop for portraits, products and even video products. Here’s what a few Backdrop Express customers had to say about their new white vinyl backdrop as well as some photo inspiration submitted by our customers!
Textured backgrounds are a unique and vibrant category of photo backdrops that can add dimension and depth to any type of photo shoot. From sequins to velvet-like patterned damask and textured roses made of satin, this diverse category of backdrops is a refreshing departure from the traditional blended or solid color muslin. With a variety of fabrics, patterns and textures to choose from, you can be sure that any backdrop in this category will bring a beautiful and memorable appearance to the shoot.